Affiliate marketing is a type of online marketing where a business rewards one or more affiliates for every customer or visitor they bring to the business’s website through their marketing efforts. An affiliate is an independent third-party who promotes a product or service on behalf of the business, using their own marketing channels such as blogs, social media, or email marketing.

When a customer clicks on the affiliate’s unique link or uses their special code to make a purchase, the affiliate earns a commission, typically a percentage of the sale. This commission can be a fixed amount or a percentage of the total sale, and it can vary depending on the product or service being promoted.

Affiliate marketing can be beneficial to both the business and the affiliate. For the business, it allows them to expand their marketing reach without incurring the full costs of traditional advertising. For the affiliate, it can provide a source of income by promoting products or services that align with their audience and interests.